As a free open-source platform, Magento has gained a lot of popularity among online vendors, primarily because it offers a number of benefits to its users, and facilitates work for both buyers and developers. That beings said, let us introduce you to some of the benefits of using Magento as your go-to eCommerce platform.
The Perfect solution for eCommerce – Magento platform!
- Flexible Content Management System (CMS)
Magento is undoubtedly one of the best eCommerce solutions, simply because it offers a flexible content management system that can be utilized by vendors of all size. So whether you’re trying to sell 10 products, or 10 million products, you can make the most out of Magento. In other words, regardless of the size of the website you want to develop, its creation and content management will be greatly facilitated with the help of the Magento platform.
Moreover, when demand drastically increases, with Magento, you can scale up and still easily keep up and manage sales, which is one of the biggest benefits of using this particular platform and why we recommend it so highly to all of our clients.
- Free and easy to upgrade
As stated in the beginning of the article, Magento is a free platform, meaning that you can host a website using it and save money that you would otherwise spend on a license or subscriptions. This is especially beneficial for small and medium businesses that want to avoid paying recurring costs that most other eCommerce platforms require. Magento can be easily downloaded and installed on the server, and you can facilitate the creation and administration of the website management with the help of Magento add-ons. You can easily change the availability of products, offers, campaigns, and you can optimize your site for search engines , which is not possible with many other platforms.
- Mobile Configuration
As the use of smartphones and tablets is becoming predominant, the majority of internet users are using mobile devices to buy and pay for products. That being said, it’s important that your website is optimized for mobile devices. Magento is considered the most well-optimized eCommerce platform for mobile devices. There are sites where you can’t access the cart or make a payment through mobile devices, which severely impacts sales. With the help of Magento you can make a site that will be visible and easy to use on mobile devices.
- Advanced SEO optimization
One of the biggest benefits of Magento is the fact that it’s easily and efficiently search engine optimizable with the help of advanced SEO plug-ins. This means that your website can be high ranked on popular search engines like Google, Bing or Yahoo, which will increase the number of visits to your website, and consequently increase and the number of purchases made through it.
- Simple and effective administration
Even though making a website with Magento requires advanced programming knowledge, the administration of the site does not. This allows you – the owner to quickly and easily change the content on your Magento site.
We have provided you with several benefits of the Magento platform, with the help of which every online retailer can achieve great success in selling their services and products. If you have problems using Magento, you can contact us and consult the professional developers from our team.